29/10/2015

#screamhome | Introduction and Disclaimer

itsneecola #screamhome scream home halloween decor diy candles display yankee candle
Blog post about my candle decor coming tomorrow!

Hey guys! I wanted to put this post together before my posts and videos go live for a project that I have mentioned in my first couple of vlogs (1, 2) on my YouTube channelThe project in question is #screamhome, in collaboration with Ocean Finance. They gave me £50 and challenged me to turn my home into a #screamhome! I wanted to fully disclaim this before my content went up so that there was no confusion! None of the content I will be putting up about this project is sponsored. I hadn't been asked to make videos or blog posts in particular so I decided to do a mix!

Why did Ocean Finance want to work with me and why am I working with them?

Established in 1991, Ocean is one of the UK’s leading loan and mortgage brokers. We’ve been helping people get the money they need to do the things they want for more than 20 years. So when they see the name ‘Ocean Finance’, they know they can expect a service that goes the extra mile. We don’t do ‘one size fits all’ products. We find deals that are a perfect fit. Even if your credit rating’s not 100% perfect. You can read reviews here.

Our research shows the a large portion of our customers use our products for home improvements, so many of our campaigns explore the idea of #dreamhomes. This Halloween, we decided to turn this concept on its head, and challenge intrepid bloggers to turn their home into a #screamhome for just £50.

My Inspiration:

I decided to put my own twist on the theme. Halloween wasn't something that I celebrated growing up, and I really don't enjoy ghoulish scary creepy things in any way - from horror movies to scary costumes, it just doesn't make me feel good! So here's where I got my inspiration from...

Wikipedia: the traditional focus of All Hallows' Eve revolves around the theme of using "humor and ridicule to confront the power of death." Typical festive Halloween activities include trick-or-treating…decorating, carving pumpkins into jack-o'-lanterns, lighting bonfires, apple bobbing

Pinterest: I created a Pinterest board for the purposes of this project (although my DIY's were in no way as Pinterest-worthy as the pins that inspired them!).

Mexico's Day of the Dead: The Book of Life: I picked up The Book of Life DVD to get some inspiration. I know that Mexico's Day Of the Dead is NOT their version of Halloween (it is a totally separate festival) but it inspired me because it takes something that is traditionally seen as dark and negative and turns it into something bright and beautiful and positive. That's the main theme I took with me in my DIYs.

Mexico's Day of the Dead: RedBubble Blog: In these modern times, Halloween is associated with trick or treating, costumes, and candy. It’s also associated with the grotesque, horror and fear. Día de los Muertos, on the other hand, is a holiday honoring deceased relatives and friends. Rooting from the Catholic All Souls’ Day as well as Aztec and other indigenous beliefs, it is a vibrant holiday that bears little resemblance to the Halloween we celebrate today. Food, candles, and Calaveras are brought to the graves of those who have passed on as ofrendas, or offerings…Contrary to the spooky connotations of Halloween, Día de los Muertos is a bright, cheerful celebration.

I hope that is clear, leave me a comment if you have any questions! I can't wait to share my #screamhome content with you all! The first video will be up very soon - it features food and a very cute special guest!

Nicola x
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